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  • Three ways to change up your eyeliner

    Are you looking for a new way to make your eyeliner stand out? The same old routine can get boring after a while, and a new look is the perfect way to open yourself up to other changes in your life - like talking to that cute guy, taking a chance on a new job or finally getting a start on your workout routine. Here are three ways to inject a little something new into your eyeliner.

    1. Switch to liquid eyeliner. Learning to apply liquid liner takes some practice, but you'll quickly find that the results are worth it. Liquid varieties create a thicker line that won't smudge or run, unlike many pencil liners.

    2. Go retro. Add some volume to your lashes with this throwback trick: gently curve your liner upward as you approach the outer corner of your eye. The winged look is a classic - and a great way to stand out in the crowd.

    3. Try colors. Black's not the only option when it comes to eyeliner! Try shimmery gold or silver for a night on the town, or try brown or navy blue for a daytime look that's noticeable without being brash.

  • Blinc Trivia: Pull off Adele's dynamic liquid eyeliner style for your next formal event

    blinc+trivia+pull+off+adele+s+dynamic+liquid+eyeliner+style+for+your+next+formal+event_3356_800715659_0_0_14049972_300Adele has been sweeping awards shows all over the world in the past month, but it's her eye makeup that's been making waves as well in fashion circles. According to, her ravishing liquid eyeliner look is something that you can pull off quite easily.

    To create a clean line on your eyes, start by drawing a line from your inner crease and stop halfway along the top of your lash line. Do the same thing from the opposite side of your eye and then meet in the middle to ensure an even application.

    When you have the right shape and size set, you can then drag toward your outer creases while the makeup is still wet. You can make the shape as large or dramatic as you wish, so do a bit of experimenting to see what works best with your facial features. Finish with a lash curler and versatile tube mascara to have a dazzling ensemble for any social occasion.

    Liquid eyeliner is one of the most versatile cosmetics to have in your beauty bag, and it's the most simple way to add depth and color to your lash line.

    Trivia Question: What jersey number did Jeremy Lin wear when he played basketball at Harvard? Go to to answer and win free blinc cosmetics!

  • Pulling off Sofia Vergara's classic bronze eyeshadow look

    pulling+off+sofia+vergara+s+classic+bronze+eyeshadow+look_3356_800719261_0_0_14012680_300Sofia Vergara doesn't need a lot of help to create a ravishing ensemble, but at the recent Vanity Fair Oscars party, the actress created a sensual pairing that's perfect for the spring. According to, Vergara wore a dazzling mix of bronze and brown eyeshadow that was finished with tube mascara.

    Best of all, fashionistas can pull off the look themselves without a lot of effort. Vergara's makeup artist Kayleen McAdams explained her method, and she says that ladies should start with a good base of foundation. Then, she used liquid eyeliner around the perimeter of Vergara's eyes then applied bronze and tan hues to her upper lids.

    What really stood out about Vergara's look was a bronze winged accent that framed the corners of her eyes. McAdams's secret to making this work is using a bit of concealer on areas where she didn't want the heavy makeup look.

    Of course, the silver lining of using bronze and other shades of brown eyeshadow is that they can blend with one another to create something truly unique. Experiment to find the right match to your skin tone to see if you can pull off a true A-lister look.

  • Liquid eyeliner tips for your lower lash line

    You probably know that the perfect smoky eye calls for liquid eyeliners to be perfectly blended on both the upper and lower lash lines. But have you mastered the art of application yet?

    Glamour Magazine's beauty blog has a few words of wisdom from a celebrity makeup artist who might be able to help you figure out exactly how to get that perfectly-blended eyeliner.

    First of all, a sultry smoky eye requires a dense, soft-bristled smudging brush that will quickly and easily blend a bit of dark shadow over your liquid eyeliner. This will ensure that there is a soft effect. When you're blending, use the brush to smudge the shadow a bit past the outer corner of your eye, so it can meet up with the shadow on top.

    Next, use a lash curler from blinc to define your lashes and give them a bold curl. Follow up with a coat of lash primer, which will extend your lashes and prepare them for tube mascara. Finally, apply two coats of the tube mascara, combing your lashes in between coats to ensure that they're feathery - not spidery.

  • Learning to apply and wear black liquid eyeliner on a regular basis

    learning+to+apply+and+wear+black+liquid+eyeliner+on+a+regular+basis_3356_800725660_0_0_7023445_300If you're interested in wearing liquid eyeliner to complement your tube mascara, you might want to think about going with jet black. Although many people feel that wearing black liquid eyeliner can create a dramatic look that isn't necessary on a daily basis, wearing just the right amount can keep you from looking too bold.

    The first step toward learning to wear black eyeliner and pulling it off on a regular basis is to use a reliable brand. Cheap liquid eyeliner will only yield unsatisfying results, no matter how much you practice putting it on. Pick up blinc's liquid eyeliner to make sure you have the right tool to create a beautiful look.

    Next, think about steering clear of applying black eyeliner on your lower lid until you see how it works with your skin tone. If you have fair skin, you might want to try brown liquid eyeliner first to avoid creating an over-the-top appearance.

    Finally, wear tube mascara with your liquid eyeliner to pull your look together. This will make your eyes bolder and give your lashes some much-needed volume and length.

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