Monthly Archives: May 2013

  • Celebrity eye makeup: to match or contrast?

    celebrity+eye+makeup+to+match+or+contrast_3356_800127790_0_0_7072269_300While some women prefer to don makeup that matches their ensembles, other gals opt for contrasting cosmetics to complete their look. And recently, two stars stepped out on the red carpet sporting makeup that embodied each idea.

    At the Los Angeles premiere of her new movie, Conviction, Hilary Swank wore turquoise eye makeup along her lower lash line that matched the hue from the geometric pattern on her dress. It created a cohesive overall look that helped the actress look especially put together.

    A few weeks later, at Elle's 17th Annual Women in Hollywood Tribute, Diane Kruger wore similarly colored eyeshadow, however, there was one notable exception - she was wearing a crimson dress! Instead of painting her pout a matching shade of red, Kruger sported contrasting winged teal eye makeup, which added a bit of spunk and flair to her already striking appearance.

    Whether opting for eye makeup that matches or contrasts, women shouldn't forget to apply mascara to complete the look. Acrylic-based tubing mascara doesn't smudge or flake, so the product won't interfere with whichever eye makeup look you select.

  • Jennifer Connelly takes mix-match to the max

    jennifer+connelly+takes+mix+match+to+the+max_3356_800364275_0_0_2446_300It's fairly likely that we've heard of pairing mismatched eyeliner colors on top and bottom lids, but how many people have ever added a second dimension to this juxtaposition?

    Jennifer Connelly may have encountered a lot of conundrums with David Bowie in The Labyrinth, but that doesn't mean her puzzle-solving capacities expired in the '80s. Connelly had everyone doing a double take at a recent event when she paired two eyeliners with different colors as well as different textures. She used black liquid eyeliner on her top lids and a soft brown pencil to line her bottom lash line, blended with some shadow to emphasize the contrast.

    To make your eyes similarly pop, use a black, dark brown or navy blue liquid eyeliner and draw a thin line along your upper lash line. For this particular look, it's probably best not to extend or wing your liner, as you'll want the attention focused on what's happening on your lids.

    Pair with a slightly muted contrasting tone and smudge to get the desired smokey effect.

    Finally, finish with a couple coats of blinc Mascara. Its cutting-edge tubing formula will give you eye-catching length and fullness.

  • Mix and match neutrals for an electric eye

    mix+and+match+neutrals+for+an+electric+eye_3356_800532286_0_0_14006995_300It may be counter-intuitive to suggest that one wear neutral eyeshadow colors to make her gaze pop, but that's exactly the kind of contradiction that makes the world of makeup oh-so-exciting.

    Glamour.com has had its radar on some rather brilliant eye makeup looks that have been cropping up on the red carpet as of late (we're looking at you, Olivia Munn and Diane Kruger). The two leading ladies both experimented with gray and silver shadow looks (and even pairing gray on top with bronze on the bottom), with results looking fabulous all around.

    If you're looking for a way to add some sophisticated interest to your eye makeup this summer - or perhaps even provide some much-needed balance to an outrageous outfit - consider the power of grays, browns, bronzes and creams.

    Neutrals are notoriously easy to pull off, but even the simplest eye makeup looks can greatly benefit from a coat of blinc Eyeshadow Phase One. The shadow base acts as a perfect primer for any eye makeup look and resists smearing and creasing throughout the day.

  • Jessica Alba chooses perfect eye makeup look to pair with her purple ensemble

    jessica+alba+chooses+perfect+eye+makeup+look+to+pair+with+her+purple+ensemble_3356_800563452_0_0_14006514_300Whether you're wearing a purple t-shirt or a full-length formal dress, the hue requires special attention when you're planning out your cosmetics. At a recent appearance on Jimmy Kimmel Live, the actress showed that even her pregnancy wasn't going to stop her from looking confident and fashionable in any situation, according to StyleBistro.com.

    Alba used a dark plum eyeshadow that was blended with a bit of dark eyeliner to give her lids a dramatic look. Using a darker shade of purple on your eyes is always a good choice, since it can be harder to pair clothing with a lighter hue. To top off her look, Alba applied a generous amount of mascara to ensure that her lashes were voluminous and ready for her TV appearance.

    Painting your lashes with regular mascara can be time-consuming and messy, so give blinc Mascara a try. This handy product will encase your lashes in tubes that will protect your makeup from flaking, running or smudging throughout the day. It's ideal for ladies with sensitive eyes or contact lens wearers, and can be removed at the end of the day with warm water and a little pressure.

  • Would you match your eyeshadow with your dress?

    Blake Lively has become the darling of fashion blogs and best-dressed lists around the country, but at a recent social occasion she took a big risk with her eye makeup. Lively wore a creamsicle-colored dress to the recent 2011 Teen Choice Awards and paired her outfit with her eyeshadow.

    The trick to combining an eye shadow with your dress is to wear a shade that is slightly lighter than your dress. Lively gave herself a warm glow by using a light orange hue that she jazzed up with a bit of shimmer.

    Lively paired her eye makeup look with a healthy application of mascara and a soft pink lip color. When you're wearing a bright hue like orange, it's best to keep your cosmetics toned down to let your outfit be the star.

    If you're looking to give your eyes some added definition, avoid the painted-on cosmetics and try blinc Eyeliner. This product will surround your eyes with a water-resistant layer of color that won't smudge, flake or run throughout the day. It can be taken off at the end of the day without harsh makeup remover, making it ideal for ladies with sensitive eyes and contact lens wearers.

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