Weekly Feature Articles

  • Tips to help you safely bask in the glory of warm, sunny weather

    Now that spring is here and summer's not that far down the road, you'll probably be spending a lot more time outside trying to soak up the rays and get your skin back to its normal, not-so-pale color. Aside from wearing blinc's sweat- and smudge-proof liquid eyeliner and tube mascara, you should also be applying plenty of sunscreen. Here are a few other helpful hints to keep your skin safe from sunburn this season.

    1. Lather up on sunscreen before you get dressed, suggests Allure Magazine. This will ensure that you don't miss a spot by having to work around your clothes. It's also good to apply before exposure because the lotion usually takes about 20 minutes to soak into your skin and begin offering protection.

    2. Don't skimp. You might think that all you need is a thin layer of sunblock to get the job done, but Allure reports that you'll need at least a shot glass' worth of lotion to lather up your whole body, and an extra teaspoon of product for your face.

    3. Stay out of the sun when the rays are strongest. According to the American Melanoma Foundation (AMF), this is between 10 am and 3 pm each day. If you have to go outside during these times, make sure you're protected with SPF!

    4. Reapply often. Despite what the bottles say, most sunscreen needs to be reapplied every two hours or so, reports AMF. This is especially true if you've been sweating or swimming.

    5. Don't rely on makeup alone. Although many brands of skin creams and powders have SPF, the amount of coverage you'd get from applying the normal amount of product isn't even close to enough to protect you from a burn. Allure reports that you'd need to apply about 14 times the amount of normal face powder to get the same coverage that sunscreen would provide.

    6. Don't use expired products. While it might be tempting to use up the last of that bottle of sunblock you had since two summer ago, Allure suggests stocking up on a fresh bottle. The active ingredients in sunscreen can lose their effectiveness over time, so it's important to be wary about the expiration date.

    Now that you have the info you need to protect yourself, feel free to lather on the SPF, doll up with tube mascara and liquid eyeliner and hit the beach!

  • Freshening up in a flash after a red-eye flight

    There's nothing worse than having to head straight to a meeting after enduring a long red-eye business flight, but this often happens when you have a short amount of time to meet with colleagues abroad. If you're afraid of how you're going to look once you step out of the plane, there are a couple of ways you can freshen up at the airport with liquid eyeliner, lip gloss and tube mascara at the airport.

    Because you'll be limited for time, you'll want to make sure you have the right cosmetics in your carry-on to take with you to the airport bathroom once you get off of the plane. Lip gloss is a must - chances are, your lips became a little chapped in the dry air cabin. This handy little tool will help you look fresh and ready to take on the day.

    The tube mascara and liquid eyeliner from blinc are also must-haves when you're attempting to freshen up in record time. These cosmetics are designed to give your eyes a beautiful appearance, even after enduring a red-eye flight. With the right tools, you'll be prepared to handle all business matters and look fantastic while doing it.

  • How to find the best swimsuit for your body type

    Many women dread the thought of trying on bathing suits - it's hard to find a flattering choice when there are so many options! However, there are a few simple ways you can narrow down your search and hone in on a specific type of suit that would complement the shape of your body. Here are a few guidelines to consider depending on your body type.

    1. Small-chested. If you're lacking volume up top, you can rely on fringe, ruffles or frills to add bulk and create the illusion of a larger chest, reports Cosmopolitan Magazine. Look for a two-piece suit with plenty of details on the top.

    2. Large-chested. Well-endowed gals should look for suits that offer your girls plenty of support. Basically, you want a top that feels like a bra. Thick straps and plenty of coverage are also important, according to O Magazine.

    3. Plus-sized. Glamour Magazine suggests looking for vintage-style one pieces with slimming ruched details, or bikinis with halter tops. A good fit will ensure that you're comfortable and confident.

    4. Pear-shaped. If you're bigger on the bottom, Glamour recommends steering clear of boy shorts and sticking with bikinis with a darker bottom or a halter top one-piece to draw attention to your slim upper body.

    5. Athletic. If you've got a body that's straight up and down (small bust and hips), O Magazine recommends choosing pieces that will add femininity. Look for ruching on the chest, halter tops, tankinis or ruffles.

    6. Pregnant. If you'll be sporting a baby bump this summer, Glamour advises to show off your chest and upper arms in a halter top one-piece, which will add coverage without hiding your figure.

    7. Petite. On the shorter side? Bottoms with high-cut legs will lengthen your gams, making you appear taller, reports Glamour. It's also important to find a top that supports what you've got going on up there!

    Now that you have a better idea of what to look for, you can hit the stores, find the perfect body-flattering suit and head to the shore! Don't forget to pack your favorite blinc cosmetics into your beach bag - our unique formulas can glam you up for a day at the beach without putting you at risk for raccoon eyes. No-run, no-smudge liquid eyeliners and tube mascaras will enhance your eyes all day long.

  • Tips to take with you to the fragrance counter

    You know by now that blinc's tube mascara and liquid eyeliner can garner you a lot of attention, but have you tried wearing perfume to get noticed? If you don't already have a signature scent to call your own, it might be time to take a trip to the mall and pick up a great fragrance that fits your style and personality. Here are some tips to help you choose the perfect smell.

    1. Avoid spraying multiple perfumes on your skin. After a while, you'll forget which area's been sprayed with what, and they'll all start to mix together, warns BaseNotes.net. Use the cards at the counter when you want to smell different products.

    2. Cleanse your nose after every couple of scents you smell, otherwise your olfactory senses might get overwhelmed and you could get a headache. Some stores have coffee beans for you to sniff, but if they're not available, you can get the same effect from smelling the skin on the inner part of your elbow. Smelling your shirt works too.

    3. Stock up on samples. After you find a few scents that you like smelling on the card, ask for samples of your favorite products. Some places let you buy a kit before you choose a fragrance, and there are plenty of online stores that sell cheap samples. Now you can wear each perfume and experience how it smells on your skin.

    4. Know the notes. When you read about the perfume you're sampling, you may notice talk of top notes, middle notes and base notes. Top notes are what you smell first and they only last for about 20 minutes before the middle notes take over. The middle notes are the main body of the scent, reports SimonBlake.org, and they're strongest one or two hours after application. The base notes are the heaviest scents that remain the longest - smelling strongest after about six hours. To gauge how a scent with smell on you, it's best to spray it on and leave it all day, taking periodic whiffs.

    5. Know what you already like. You should go to the fragrance counter with a list of a few perfumes that you've smelled that meet your fragrance goals, whether it's adding intrigue, innocence, freshness or sophistication to your style. The assistant can steer you toward products that fit your criteria.

  • The 7 chicest handbags for summer 2012

    here+are+some+of+the+chicest+handbags+for+summer+2012_3356_800773025_0_0_14011977_300Spring and summer give many women the excuse to head out and buy a few of the latest fashions to upgrade their looks. It's also a great time to stock up on your favorite blinc cosmetics so you can try out the new seasonal trends. But where will you put your tube mascara and liquid eyeliner when you're on the go? How about in one of this summer's trendy new handbag styles? Here are several to consider.

    1. Knitted bags. According to MillionLooks.com, knitted handbags are totally fashionable and stylish, and they're casual enough to go with a jeans and T-shirt ensemble. Pick one with bright, summery colors or a bag that's all one shade for a sophisticated take.

    2. Cross-body bags. Also called sling bags, 29Secrets.com reports that these carry-alls are kind of like messenger bags except a lot smaller. Worn diagonally across the body, they can even help create curves for women who are slender.

    3. Oversized clutches. These babies aren't reserved for evening anymore. In vibrant hues with serious hardware, large clutches can hold everything you need while making you look chic in the meantime. MillionLooks.com recommends snagging one in a neutral color for work and a bolder color for informal outfits.

    4. Satchels. These top-handle bags are timeless and can offer your outfits a bit of structure, reports Secret29.com. Find one that can hold all of your essentials (which shouldn't be hard, as these tend to be roomy).

    5. Fold-overs. Fold-over bags come in a variety of sizes, shapes and colors, which means you shouldn't have trouble finding one to match your style. 29Secrets.com points to them as all-occasion bags that can carry what you need in the day and become a cute clutch for nighttime.

    6. Neon. There's nothing more fun than adding a shot of neon to your wardrobe, and a bag is an easy way to ease yourself into the trend. Look for bright pink, lime green, yellow or citrusy orange, then pair with a neutral outfit. If you're willing to take a risk, pair with other neons!

    7. Wristlets. According to MillionLooks.com these are perfect for women who sometimes have trouble keeping track of their stuff! They come in a variety of styles and shapes, but you'll have to pare down your essentials to fit inside.

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