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  • What any daytime makeup bag requires

    what+any+daytime+makeup+bag+requires_3356_800504556_0_0_7004482_300Whether you're in high school or you're in high status at your nine-to-five office job, every woman requires a few basic makeup essentials to get her through a long day that doesn't always give her time to primp and touch up her visage.

    Long hours anywhere can take your look down a notch or two, so always be sure to have the following wear-resistant items to stay looking fresh and on top of your game.

    1. Some blinc Eyeshadow Phase One. There's nothing like creased or smudged shadow to make a look fly south, but with this fantastic eyeshadow primer, you won't need to worry about those carefully-shaded creases going anywhere.

    2. A pressed powder compact. It's natural to get a little shiny throughout the day, but you don't have to let anyone else know. Translucent powder will help mattify any shiny zones and keep any future breakouts at bay (oil-removing face wipes are great for this purpose too).

    3. A tube of blinc Mascara. Unlike other waterproof brands, blinc's revolutionary water-resistant formula binds to lashes in a unique way to prevent flaking, running or smudging, so you'll stay looking just as bright-eyed and fabulous as when you first applied it in the morning.

  • Blinc Trivia: How to go from work to workout mode and back

    blinc+trivia+how+to+go+from+work+to+workout+mode+and+back_3356_800507585_0_0_5287_300Not all of us have the luxury of being able to do our workouts in peace. Sometimes, the only way we'll ever get our daily dose of exercise in is if we head there directly before or after work - and sometimes even in between.

    For this reason, compiled a list of top beauty products to take with you to the gym so you can easily transition from workout mode to - well - a socially acceptable state. Among these items were facial towelettes, tinted moisturizer, tinted lip balm and cheek stain, an eyelash curler and dry shampoo to get the grease out of your hair quickly and effortlessly.

    If you're running from place to place, chances are you won't have time to take off and re-apply all of your makeup. For this reason, a water-resistant mascara is essential. Use blinc Mascara for its unparalleled high-performance hold and unique tubing formula, which binds to lashes for superior length, volume and budge-proof power.

    Daily Trivia Question: Which two characters recently got married Grey’s Anatomy? Go to to answer and win free blinc cosmetics!

  • Makeup must-haves for frequent fliers

    makeup+must+haves+for+frequent+fliers_3356_800510668_0_0_7076265_300From one woman to another, we all know that climbing 30,000 feet into the air is a virtual ravage for our skin, hair and general sense of physical vitality. Most ladies gave up on primping for their red-eyes long, long ago, but even if you don't get dolled up for take-off, you can still pack a few makeup essentials in your carry-on to help you freshen up upon landing.

    1. Moisturizer, moisturizer, moisturizer. The altitude saps all of the moisture out of your skin, which is the number one cause of that dull, haggard complexion you walk off the plane with. Pack a 3-ounce bottle and thank us later.

    2. A small tube of concealer for touch-ups and a pressed powder compact. Even if you don't need full-on makeup, you might be glad you packed this when you're able to quickly hide that zit and zap that shiny forehead prior to the baggage claim.

    3. A tube of blinc Mascara. Most women agree that sans all other makeup, a reliable budge-proof mascara is a daily essential. Its water-resistant tubing formula will help ensure that if you wear it on the plane, you won't need to reapply it again - but keep it handy in case you board the plane with a totally bare face.

  • Blinc Trivia: Sheer shadow can hide your rushed exits

    blinc+trivia+sheer+shadow+can+hide+your+rushed+exits_3356_800513995_0_0_14001100_300Unless you're a drill sergeant, you're prone to run late every now and then - it happens to the best of us. Those hurried exits always scream of the minimal makeup, default clothing ensemble and just-barely-made-it shower (or none at all), but you don't always have to let the world know.

    If you're running late, chances are you'll have to skip your full face of makeup, but there are subtle alternatives you can pick to help you achieve a professional-looking finish with a haphazard application of the fingers. Sheer, creamy formulas in the form of tinted moisturizers, cream blushes and shimmery shadows are the name of the game.

    This is an especially wise move if you don't have time to apply your eyeshadow base, as a sheer, light shade of ivory or champagne tends to stay on throughout the day (and if it creases, we certainly can't tell).

    Do make sure to opt for a high-performance product such as blinc Mascara. The water-resistant tubing formula binds to your lashes for unbeatable hold, and it won't flake, run or smudge onto your lovely, angelic lids.

    Daily Trivia Question: Which movie that opened this weekend was number one at the box office? Go to to answer and win free blinc cosmetics!

  • Blinc Trivia: A better alternative to primping and driving

    blinc+trivia+a+better+alternative+to+primping+and+driving_3356_800524025_0_0_7068119_300Next time you think about saving your entire makeup routine for your A.M. commute, reconsider - applying makeup while driving is actually riskier than driving with a cell phone glued to your ear.

    Besides - according to, makeup-related crashes can make your insurance sky-rocket, which means less disposable income you can spend on those costly products that got you into this mess in the first place.

    Rather than put yourself, your fellow drivers or your wallet at risk, why not revamp your morning makeup routine to make it a bit more manageable and time-effective?

    For the bustling active woman, blinc Mascara is a staple item that will get you through your busy days with the utmost in fabulosity. The one-of-a-kind water-resistant tubing formula binds to lashes for superior all-day hold.

    Daily Trivia Question: Which movie recently grossed $86 million in one weekend, making it the biggest opening ever for a live action comedy?

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